It was hardly selective memory on Zpyder's part.
A quick look around at the time and many websites/papers were reporting price hikes due to profiteering, it was announced that everyone should panic buy and garage forecourts started bumping their prices, and funnily enough others kept the prices the same, so how do you figure that out, were those that kept prices the same selling at a loss?
well it is really... does he remember all the individual price changes throughout the year or just the sudden ones that affect him in a negative way...
looking at the actual figures rather than relying on opinions/selective memories of prices being hiked shows its a low margin business
if you're continually selling a product and the wholesale prices rises then you'll raise your prices at the retail end... tis silly not to - so yes they'll have made a larger margin, temporarily, on the product they have but they'll be paying more for subsequent deliveries. Conversely as prices start falling their margins can get squeezed. Overall the next effect of this is a low margin business. I'm more than happy to be proved wrong if anyone wants to visit this thread later and post the 2012 figures... but I'd find it highly unlikely that they're much different to the 2011 figures I've already posted.
@Clock'd 0Ne - the saturation of garages is only going to further increase competition and keep margins down. Sure there's always demand for fuel but there isn't much room to adjust prices.
