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Author Topic: Yell.com - Shady Practices  (Read 927 times)

Yell.com - Shady Practices
on: October 08, 2010, 15:37:50 PM
At the moment Ive got a free advert under Computer Maintenance and Repairs on Yell.com

Their current upsell technique to me is "If you had a premium advert, youre advert would have been seen by 250 people"

Now I find this hard to believe, out of the 40-50 jobs I had last month, 2 or 3 came via Yell.

Then they tell me that they are going to be changing the way the listings work, so my business would be moved from Computer Repairs and Maintenance, to  "L"
Along with everybody else that hasnt paid for a full listing.

Dirty rotten scoundrels.
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Re:Yell.com - Shady Practices
Reply #1 on: October 08, 2010, 16:54:19 PM
do you do facebook advertising?
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  • Offline Cypher

  • Posts: 2,843
  • Hero Member
Re:Yell.com - Shady Practices
Reply #2 on: October 08, 2010, 17:16:09 PM
Tell them to feck off, that directory listings have had their day.

If the thebestof(Town).co.uk hadnt changed to a social site from a directory site it would have been long dead and buried.

There is a lot of false information going around at the minute.
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Re:Yell.com - Shady Practices
Reply #3 on: October 08, 2010, 21:11:09 PM
Quote from: Eggtastico
do you do facebook advertising?


Ive got a page, but not proper advertising yet.

On Yell.com, theres one company that are massive, and they have pretty much every angle sewn up, so much so that none of the other companies get much of a look in until they f**k up.
Which fortunately....they do quite often.
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Re:Yell.com - Shady Practices
Reply #4 on: October 12, 2010, 16:29:59 PM
best bet I found before I worked at Tek was personally handing leaflets and company visits as 90% of repair clientbase wont go on the net to find a repair company  8-)
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Re:Yell.com - Shady Practices
Reply #5 on: October 12, 2010, 21:36:42 PM
Quote from: andy[tek
]best bet I found before I worked at Tek was personally handing leaflets and company visits as 90% of repair clientbase wont go on the net to find a repair company  8-)


you can get 5,000 leaflets printed & delivered for a couple of hundred quid
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Re:Yell.com - Shady Practices
Reply #6 on: October 13, 2010, 15:57:04 PM
If you can afford it go with 120g top gloss it will look alot better and most places will do a test run before you agree to having a 1000 or so.
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  • Offline Cypher

  • Posts: 2,843
  • Hero Member
Re:Yell.com - Shady Practices
Reply #7 on: October 15, 2010, 18:43:45 PM
Quote from: Eggtastico
Quote from: andy[tek
]best bet I found before I worked at Tek was personally handing leaflets and company visits as 90% of repair clientbase wont go on the net to find a repair company  8-)


you can get 5,000 leaflets printed & delivered for a couple of hundred quid


And you have to get a leaflet infront of someone about 5 times on average before they pay any attention to you.
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  • Offline GaviN

  • Posts: 130
  • Full Member
Re:Yell.com - Shady Practices
Reply #8 on: October 16, 2010, 19:03:52 PM
Quote from: Eggtastico
do you do facebook advertising?


people keep mentioning this to me how does that work?
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Yell.com - Shady Practices
Reply #9 on: October 16, 2010, 19:12:23 PM
I dont bother paying for yell

but yellow pages are just as bad, they charge about 180 for the cheapest advert they do, and try to put it up to £380 every time I renew each year..... tell them youre going to cancel it and theyll put it down again....
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Re:Yell.com - Shady Practices
Reply #10 on: October 16, 2010, 19:53:11 PM
Quote from: GaviN
Quote from: Eggtastico
do you do facebook advertising?


people keep mentioning this to me how does that work?


http://www.facebook.com/advertising/?campaign_id=214294157440&placement=exact&creative=5811617912&keyword=facebook+advertising&extra_1=46d30a79-f2b6-f7a8-1b6d-00005bf90bdf

lots of domain hosts give facebook credits for free to help get you started.
You can choose your own target area by place names.
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